TripAdvisor for Publicans
TripAdvisor is a vital platform for pubs, helping you attract new customers, showcase your offerings, and build trust through reviews. This playlist covers everything you need to optimise your presence, from setting up your profile to mastering review responses.
Videos Included:
- Introduction to TripAdvisor – Learn why TripAdvisor matters for your pub.
- Setting Up and Managing Your Profile – Step-by-step guidance for creating and maintaining a standout profile.
- Understanding Rankings and Reviews – Discover what affects your ranking and how to improve it.
- Responding to Reviews – Tips for handling feedback professionally to boost trust and reputation.
Watch the full playlist to make the most of TripAdvisor and drive more customers to your pub!

Introduction to TripAdvisor
TripAdvisor is a popular platform that millions of people use to find bars, restaurants and other businesses. It's a really important platform for pubs because a huge amount of customers rely on the reviews that they read here before they choose a venue. As...
Setting Up and Managing Your Profile
Setting up your Tripadvisor profile is relatively straightforward. Go to tripadvisor dot com and click on 'add a place' in the bottom menu. Then select 'list a restaurant'. You'll need to fill out a couple of details just to make sure that they have the correct...
Understanding Rankings and Reviews
Tripadvisor has its own way of ranking pubs in its lists. Here are the main things that impact your ranking: your review quality, so the average rating of your reviews is a primary factor. Higher average ratings lead to higher rankings. Your review quantity the more...
Responding to Reviews
Responding to negative reviews on Tripadvisor is important for maintaining your pub's reputation and addressing any concerns raised by customers. There's plenty to gain from responding too: clear up any misunderstandings, so that anyone else who sees the review is...